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Influence Of Radio Ownership On Professional Journalism Practice(682520)

Abstract   Background of the study   The Federal Radio Corporation of Nigeria is  the Pioneer Broadcast  Organization in Nigeria with a rich culture of excellence. Available records reveal that Radio Broadcasting was introduced into Nigeria in 1933 by the then colonial Government. It relayed the overseas service of the British Broadcasting Corporation through wired system [...]

By |January 3rd, 2015|Mass Communication|0 Comments

Influence Of NTA Enugu Television Advertisement On The Choice Of Hair Relaxer Among Female Undergraduates (616860)

Abstract   “Influence of Television Advertisement among Female on Undergraduates”,is aim to determine the influence of television advertisement on ladies on the choice of hair relaxer products. The method of the study is survey method and the instrument used for data collection is the questionnaire and personal interview. The population of the study is 2,280 out [...]

By |January 3rd, 2015|Mass Communication|0 Comments

Influence Of News Censorship On The Performance Of Media Houses In Nigeria (490532)

Abstract   The aim of this study was to analysis the influence of News Censorship on the Performance of Media Houses in Nigeria. The aim of this study was achieved using the survey research method. Subjects were drawn from staff of Nasarawa Broadcasting service using the purposive sampling technique. Five research questions were used in [...]

By |January 3rd, 2015|Mass Communication|1 Comment

Influence Of ESBS Radio On Economic Empowerment (489955)

Abstract   This study is aimed at finding out hoe ESBS Radio has helped in the economic empowerment of Agbani community and to find out the possible ways to improve the economic standard of the dwellers of Agbani community. This study was based on uses and gratification theory. The researcher consulted relevant literature to raise [...]

By |January 2nd, 2015|Mass Communication|0 Comments

Influence Of Community Radio In Agricultural Development In Enugu State. (681036)

Abstract   Background of the Study   In every society we find ourselves, the need for the rules to reach out improve the standard of the ruled is imperative. The system must rely upon a regular two-way flow of information between the government and the citizens of the country, we have seen subsequent administration, be it [...]

By |January 2nd, 2015|Mass Communication|0 Comments

Influence Of Advertising Messages On Consumer Patronage Of Ariel Detergent (613755)

Abstract   INTRODUCTION The Nigerian electorate in recent years has been intensely individualistic groups. Hence political parties usually confront pro-found cultural differences given the cultural structure of the Nigerian electorate.Independent Television Benin is an electronic media with visual and audio sounds. It is an effective spontaneous messages carrier of our time. On 27th of March [...]

By |January 2nd, 2015|Mass Communication|0 Comments

Impact Of Top Rank Hotels Profitability Through Advertising In NTA Enugu. (590856)

Abstract   INTRODUCTION   Background of the Study The impact of advertising for businesses and brands in the 21st century has become imperatively permanent and therefore cannot be overemphasized. Advertising, it is generally believed, dates back as old as man himself, and thus has been present in his economic and socio-political life before recorded civilization began.Sapso [...]

By |January 2nd, 2015|Mass Communication|0 Comments

Impact Of Television Advertising On Etisalat Market Audience (291910)

Abstract   The major thrust of this work is to arise the impact of television advertising on Etisalat market audience; a study of Owerri metropolis, Imo state (January –June 2013). This work is divided into five chapters, using the survey method a quantitative tool of data analysis. This work is aimed at solving the problem [...]

By |January 2nd, 2015|Mass Communication|0 Comments

Impact Of Television Advertising In Promoting The Sales Of MTN Products In Enugu Metropolis (508634)

Abstract   This project examines the Impact of television advertising in promoting the sales of MTN products in Enugu metropolis. Survey research method was used for the study and purposive sampling technique was used to draw a sample size of 200 from residents in Enugu metropolis. Research findings showed that MTN adverts on television have [...]

By |January 2nd, 2015|Mass Communication|2 Comments

Impact Of Social Media On Students Academic Performance (933688)

Abstract   The aim of the study was to analyze the impact of social media performance [A study of students of University of Abuja]. To achieve this, the survey research method was used. Subjects were drawn from the University of Abuja, using the simple random sampling technique and purposive sampling. Four research questions guided the study. [...]

By |January 2nd, 2015|Mass Communication|14 Comments
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