Abstract Advertising is one of the means through which marketers or manufacturers convince buyers to patronize their products. It involves the dissemination of information about products, services, ideas e.g from advertisers to the public in a short time and space. There are different kinds of advertising but this research work will focus on retail advertising. [...]
Translation as a vehicle for effective communication has contributed in so many ways in education, information dissemination, cultural transfer, etcetera. However, in the rural area where majority are not literate in the use of English language, translation seems not to have been effectively utilized as government communicates to the teeming population there mainly in the [...]
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